Intranet, Internet, Extranet merger imminent
It all used to be so simple: your corporate intranet would be owned and managed by your internal communications team; your corporate internet site by your external communications, by your investor relations team or your marketing team; and your extranet managed by your sales and customer development departments. Whilst each had a technology foundation, it was likely that there was no common CMS, little commonality of content or functionality. These three were technological islands, organisationally distinct and with clear strategic differences.
The times are changing and we’re seeing the start of a merger of intranets, internets and extranets that raises some interesting governance challenges, as well as realise some enterprise efficiencies.
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